|
|

Camp Jam
Atlanta, GA
Find a way to keep customer files accurate and updated
WebLink along with EZ-CAMP2 management software

For 8 years, Camp Jam has provided kids ages 7-17 with a fun, rock and roll-filled experience that can turn beginning instrument players into rock stars. With over 1500 campers, Camp Jam offers a large variety of music classes geared towards many different instruments and kids of all different skill levels.
Heather McKee, the director of operations at Camp Jam, has been a part of the camp since it began. She noted that a recurring problem with camp management had been keeping accurate and updated camper files. "Without an efficient system for tracking and updating camper information, Camp Jam employees were constantly wasting time going back to correct the false or outdated information themselves. The time our staff spent correcting these problems could have been used to draw in new campers." Heather had to find a more efficient way to log customer information and keep it up to date.
She chose EZ-CAMP2 camp management software along with WebLink custom online forms to solve these problems. With WebLink, the camp has the ability to internally change data on their forms such as pricing, which ensures for an accurate update of a customer's file when making a sale. They are also able to have more than one family register into a single account. With the data automatically entered into EZ-CAMP2, Camp Jam is able to run reports on their own customized fields. With multiple camps at different locations and a large variety of sessions, EZ-CAMP2 and WebLink provided flexible software that could work with all of these variables.

One of the key reasons that Camp Jam chose WebLink was not only its quality price, but also its ability to work with their specific situation, "We looked to several outside companies, but we kept coming back to WebLink. We have camps with multiple locations and multiple sessions, as well as multiple camps at each location. We needed an interface that worked with all of those variables, and that is WebLink. Plus, it gives us the ability to change data on the form when, for example, our pricing increases or decreases and allows multiple family members to easily register at the same time. Lastly, WebLink pricing was better than the companies we investigated."
The unique and user friendly features of the WebLink-EZ-CAMP integration have allowed Heather and her camp to do things they could have never done before such as, "Run reports with all of our variables included, as well as smaller reports that we can manipulate within Excel. Also, having parents sign off on certain waivers within the registration process."
As Heather explains, finding a solution to these problems has been extremely valuable. "If we did not solve those challenges, the time that our staff spent correcting wrong info would have swallowed-up the customer service time we could have spent attracting new customers. Since each registration is approximately $500, having a good running system almost takes the place of an entire employee ($20K per year)."
She also noted the amount of time WebLink & EZ-CAMP2 has saved Camp Jam employees, "It has probably reduced our workload 20 hours a week, which means we are on the phone with potential customers more, instead of dealing with those problems."
(WebLink) has probably reduced our workload 20 hours a week, which means we are on the phone with potential customers more, instead of dealing with those problems.
- Heather McKee,
Director of Operations